SCG Foundation, in co-operation with Books for Children Foundation, prepared a poster for National Children’s Books Day and International Children’s Books Day for the eighth year to promote children’s reading, to remind Thai society of how important reading is for children and to encourage the reading culture amongst Thai society sustainably. The grand opening is set on April 2nd at Santi Maitri Building, Government House.
Suranuch Thongsila, Director and Manager of SCG Foundation said that “Reading is the vital tool to develop children’s knowledge and potential. Therefore; SCG Foundation has long organized various activities to promote children’s reading starting from early age. “Poster for National Children’s Book Day and International Children’s Book Day Program” is a part of the said activities. The poster acted as a symbol to remind Thai society of the importance of reading which is the root of all knowledge and education so that the related organizations will be willing to create the reading-related activities and to show the effort of Thailand in promoting reading culture worldwide as other members also launched the like poster each year. SCG Foundation will contribute the poster around the country without any charges.”
The campaign to promote reading internationally has long been raised as an important issue for more than four decades, dated back since The International Board on Books for Young People (IBBY) has appointed April 2nd as ‘The International Children’s Books Day’. The posters from the member countries have been prepared and sent out to children around the world to make them realize and appreciate the joy of reading.
In Thailand, the poster to promote the culture of reading has been launched continuously for eight year after the Council of Ministers has appointed April 2nd or the birthday of H.R.H. Princess Maha Chakri Sirindhorn as ‘The National Children’s Books Day’ in 2005. It is to honor her as she is an avid reader and wrote several books for children since her childhood. SCG Foundation therefore co-operated with Books for Children Foundation as the member of The International Board on Book for Young People (IBBY) and prepared The Poster for National Children’s Books Day and International Children’s Books Day for Thailand’s sake. This year’s poster features the guest artist, Yossaya Ai-Siri of Children’s Literature Program, Faculty of Humanities, Srinakharinwirot University with the slogan ‘Reading Blooming Enjoying’.
Yossaya Ai-Siri, the lecturer at Children’s Literature Program, Faculty of Humanities, Srinakharinwirot University talked about her idea on poster that “The endless creative ideas start their first step when grownups took responsibilities in planting the reading seeds into children. Reading bit by bit and gathering experiences will help create the children’s endless imagination. For the curious children, ‘books’ will be the answers. For the fun children, ‘fairy tales’ will be their friends. Books provide friends and helps bounding the family’s relation.”
Anyone interested in distributing the posters, please contact SCG Foundation. Tel: 0 2586 3446, 0 2586 2547
SCG Foundation has been promoting the project ‘Early Child Development Through Books’ since 2004 to plant the reading habit into children since early age. For there is certain research proving that early age or newborn – 6 years is the best period when child’s brain can best develop given the proper ongoing stimulants, including reading habit. The well-known programs are such as ‘Tales in the Garden Festival Program’, ‘Bring Good Books to Thai Children Program’, ‘Training Program for Caregivers in Child Development Center’ and distributing the short documentary to promote the ideas of early child development through books via various channels and TV programs.